Top real estate companies in Winston-Salem, NC 2026

Explore in detail about the top firms shaping the real estate of the twin city

Rose Thambi

Rose Thambi

33 posts

Real Estate Market Analyst

Top real estate companies in Winston Salem

Winston-Salem is known for its dual heritage and is referred to as the 'Twin City’. It is the fifth most populous city in North Carolina. The economy of the city thrives on major innovative projects in healthcare and biomedical research. Cost-friendly housing expenses and a thriving cultural scene are some factors that attract investors to Winston-Salem.

The real estate market of Winston Salem is promising due to rental and residential property demands. This blog gives a detailed overview of some of the best real estate companies in Winston Salem and how these firms are catering to market demands by integrating the right tech solutions.

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List of the top real estate companies in Winston Salem

Given below are some of the leading real estate companies in Winston Salem which are shaping the infrastructural development of the region.

# Company Name Website Established Year Full Address Key Services
1 Berkshire Hathaway HomeServices bhhs.com 2014 110 Oakwood Dr. Ste. 110, Winston Salem, NC Brokerage, relocation, property management, mortgage
2 Coldwell Banker coldwellbanker.com 1906 411 West 4th Street, Winston Salem, NC Brokerage
3 eXp Realty exprealty.com 2009 380 Knollwood St suite m, Winston Salem, NC Brokerage
4 Keller Williams Realty kw.com 1983 1100 South Stratford Road, Winston Salem, NC Brokerage
5 NAI Global naiglobal.com 1978 250 W. First Street, Suite 301, Winston Salem, NC Brokerage, property management, development, consulting
6 Howard Hanna howardhanna.com 1957 370 Knollwood Street, Suite 300, Winston Salem, NC Brokerage, mortgage, insurance, property management, relocation
7 Realty ONE Group realtyonegroup.com 2005 302 S Stratford Rd Ste C, Winston Salem, NC Brokerage
8 ERA Real Estate era.com 1972 751 W. 4th Street, Winston Salem, NC Brokerage
9 Leonard Ryden Burr Real Estate lrbrealestate.com 2004 201 S Stratford Rd, Winston Salem, NC Brokerage, relocation
10 Meridian Realty Group meridianrealty.com 1986 47 S Cherry St, Winston Salem, NC Brokerage, advisory, property management

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An overview of the top 5 Winston Salem companies

1

Berkshire Hathaway HomeServices

Website: bhhs.com

Headquarters: West Des Moines, Iowa

Established Year: 2012

Key Person: Vince Leisey - President

Core Services: Real estate brokerage

Awards: Won 'Real Estate Agency Brand of the Year' in the annual Harris Poll EquiTrend® study, 2020

2

Coldwell Banker

Website: coldwellbanker.com

Headquarters: Madison, New Jersey

Established Year: 1906

Key Person: Jason Waugh - President

Core Services: Real estate brokerage

Awards: Winner of 2024 MarCom Award

3

eXp Realty

Website: exprealty.com

Headquarters: Bellingham, Washington

Established Year: 2009

Key Person: Glenn Sanford - Founder, Chairman and CEO

Core Services: Real estate brokerage

Awards: Won Bravo Growth Award 2023 by Direct Selling News

4

Keller Williams Realty

Website: kw.com

Headquarters: Austin, Texas

Established Year: 1983

Key Person: Gary Keller - Executive Chairman

Core Services: Real estate brokerage, consultancy & investing

Awards: Awarded No. 1 Real Estate Franchise in the U.S. by T3 Sixty

5

NAI Global

Website: naiglobal.com

Headquarters: New York, NY

Established Year: 1978

Key Person: Alexander C. Waddey - President & CEO

Core Services: Brokerage, property management, development, consulting

Awards: N/A

Real estate market overview of Winston Salem

Redfin reports the average sale price of a Winston-Salem house at $280,000 for July 2025 with a 1.8% down compared to last year. This median price is 37% lower than the national average. Redfin also recorded a 7.4% increase in the average sale price per square foot from last year in Winston-Salem at $171 in July 2025. The pro-business policies of the city are boosting property demand by attracting many investors.

The housing market is somewhat competitive due to low inventory and fast sales. Popular neighborhoods like Ardmore and Buena Vista offer potential for long-term investment. Redevelopment projects are contributing to the growth potential of regions like the West End. Commercial investors are interested due to the promising opportunities available in the local manufacturing sector.

Metric Value
Median home sale price $280,000
Year-over-Year home price change -1.8%
Average rent $1,687
National average rent $2,072
Year-over-Year rent change +5.9%
Homes sold 275
Average days on market 34 days
Median sale price vs. National average 37% lower
Overall cost of living vs. National average 7% lower
Buyers looking to move out of Winston Salem 30% (May– Jul 2025)
Buyers looking to stay in Winston Salem 70% (May–Jul 2025)

Source: Redfin, Zillow

People are moving to Winston-Salem from

# Inbound Metros Net inflow May '25 - Jul '25
1 Washington, DC 416
2 New York, NY 339
3 San Antonio, TX 244
4 Los Angeles, CA 193
5 Boston, MA 138
6 Atlanta, GA 111
7 Philadelphia, PA 104
8 Miami, FL 91
9 Chicago, IL 77
10 Seattle, WA 76

Source: Zillow

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How to choose the best real estate company in Winston-Salem?

Proper research must be done before deciding to work with a real estate firm. The best real estate companies in Winston-Salem have some key features that set them apart from the crowd:

  • Local market knowledge: Top firms have detailed expertise on developing neighborhoods and zoning laws.

  • Tech solutions: Implementing tech solutions like a growth platform for real estate provides companies with structured lead segmentation and team collaboration. This also provides scalable features to handle evolving business demands.

  • Proven track record: A consistent performance record with satisfied customer reviews is proof of reliable business operations.

  • Customer-friendly services: Expert firms help with portfolio management by handling rental deals and property transactions.

Tech solutions in real estate

The dynamic nature of the market requires constant renovation. To ensure customer satisfaction, best real estate companies in USA are adopting innovative tech solutions. The shift from traditional methods like newspaper advertisements and telephone marketing has significantly improved the sales outcome of the companies. Some of the promising tech developments in the market are given below:

  • Cloud-based platforms: They enable mobile accessibility for quick and efficient transactions. Real-time communication with clients is possible through mobile apps for sharing contracts and updating listings.

  • Analytics dashboards: Proper market insights help to predict neighborhood trends and analyze sales data. This further helps agents to provide clients with accurate data projections on rental yields and property appreciation.

  • CRM tools: Features like automated follow-ups and streamlined lead management make an advanced real estate CRM platform essential for modern firms. These tools boost team productivity by freeing up their time to focus more on core activities.

  • Virtual touring: For remote clients, top Winston Salem real estate firms provide 3D walkthroughs and drone photography services. This helps clients save time and resources by giving an interactive experience.

Advantages of working with tech-driven real estate companies

Adopting tech solutions has changed the business operations of the top real estate companies in North Carolina. This helps firms boost productivity with faster deal closings and increased customer satisfaction. Buyers also benefit largely from these tech integrations because of many advantages:

  • Digital property listings help clients get easy access to relevant data for making informed decisions.

  • Transparent online transactions enable quick decision-making for swift business operations.

  • Interactive technology creates better visualization for clients to enhance overall customer experience.

  • Personalized suggestions are given by virtual assistants after analyzing client preferences.

  • 24-hour customer support through AI chatbots clears customer queries on the spot.

  • Timely reminders and notifications regarding deadlines ensure an automated workflow for efficient time management.

Staying ahead

Choosing the right real estate company is crucial in the competitive market of Winston Salem. Buyers can benefit from the expert advice of these firms in order to make profitable deals. Investors can utilize the services of these companies to invest in a neighborhood with growth potential to yield rental profit.

The success of a business deal entirely depends on making informed decisions. A firm that has adopted software solutions will guide clients to make valuable decisions for the future.

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Disclaimer: Retyn does not promote or support any of the companies or services mentioned in the list. The data presented is compiled through online and market research and does not reflect our priorities in any manner.

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