South Carolina’s real estate market is on the rise, attracting both local and out-of-state buyers with its affordability, coastal charm, and growing cities like Charleston and Greenville. According to Zillow (June 2025), the average home value in the state is $304,094, with a 0.2% year-over-year increase.
In this changing scenario, top real estate companies in South Carolina are at the forefront of driving residential and commercial sector growth. Some of them even rank among the top 100 real estate companies in USA in terms of performance and service quality.
This article explores how these companies are influencing the market and adopting innovation to stay ahead.
List of South Carolina real estate firms
Discover top-performing real estate companies in South Carolina known for market expertise, local insights, and trusted service—whether you're buying, selling, or investing in the Palmetto State.
# | Company Name | Website | Established Year | Full Address | Key Services |
---|---|---|---|---|---|
1 | Coldwell Banker | coldwellbanker.com | 1906 | 201 Sigma Dr Ste 120, Summerville, South Carolina | Brokerage |
2 | Berkshire Hathaway HomeServices | bhhs.com | 2012 | 701 Bay Street Beaufort, South Carolina | Brokerage |
3 | Century 21 Real Estate | century21.com | 1971 | 900 Lake Murray Blvd Irmo, South Carolina | Brokerage, mortgage, relocation |
4 | RE/MAX | remax.com | 1973 | 4900 O'Hear Avenue, Suite 100, Unit 121, North Charleston, South Carolina | Brokerage |
5 | CBRE | cbre.com | 1906 | 1080 Morrison Drive Suite 140, Charleston , South Carolina | Brokerage, property management, consultancy |
6 | Allen Tate Companies | allentate.com | 1957 | 205B Concord Road Anderson, South Carolina | Brokerage, relocation, mortgage, insurance |
7 | Lee & Associates | lee-associates.com | 1979 | 960 Morrison Drive, Suite 400, Charleston, South Carolina | Brokerage, property management, vendor management |
8 | The Cassina Group | thecassinagroup.com | 2006 | 309 Coleman Boulevard, Mount Pleasant, South Carolina | Brokerage |
9 | The Moore Company | themoorecompany.com | N/A | 2931 Devine Street Columbia, South Carolina | Brokerage, property management |
10 | Matt O'Neill Real Estate | mattoneillrealestate.com | 2009 | 1349 Old Georgetown Road, Mount Pleasant, South Carolina | Brokerage |
11 | Smith Spencer | smithspencer.com | N/A | 701 E Bay St, Suite 513 Charleston, South Carolina | Brokerage |
12 | Jeff Cook Real Estate | jeffcookrealestate.com | 2003 | 10040 Dorchester Rd, 101, Summerville, South Carolina | Brokerage, relocation, valuation |
13 | NAI Global | naiglobal.com | 1978 | 1227 May River Road, Suite 100, Bluffton, South Carolina | Brokerage, property management, development, consulting |
14 | Avison Young | avisonyoung.us | 1978 | 40 Calhoun Street, Suite 350, Charleston, South Carolina | Project management, consultancy, tenant representation |
An overview of the top 5 South Carolina real estate companies
Coldwell Banker
Website: coldwellbanker.com
Headquarters: Madison, New Jersey
Established Year: 1906
Key Person: Jason Waugh - President
Core Services: Real estate brokerage
Awards: Winner of 2024 MarCom Award
Berkshire Hathaway HomeServices
Website: bhhs.com
Headquarters: West Des Moines, Iowa
Established Year: 2012
Key Person: Vince Leisey - President
Core Services: Real estate brokerage
Awards: Won 'Real Estate Agency Brand of the Year' in the annual Harris Poll EquiTrend® study, 2020
Century 21 Real Estate
Website: century21.com
Headquarters: Madison, New Jersey
Established Year: 1971
Key Person: Michael Miedler - President & CEO
Core Services: Real estate brokerage & mortgage
Awards: Received the 'Highest Overall Satisfaction for First-Time Home Sellers' by J.D. Power
RE/MAX
Website: remax.com
Headquarters: Denver, Colorado
Established Year: 1973
Key Person: Josh Bolgren - Senior Vice President
Core Services: Real estate brokerage & legislation
Awards: RE/MAX team won 2024 Inman Innovator Award for ‘Most Innovative Team’
CBRE
Website: cbre.com
Headquarters: Dallas, Texas
Established Year: 1906
Key Person: Bob Sulentic - CEO
Core Services: Real estate brokerage, valuation & advisory
Awards: Won Gold in the 2024 MUSE Creative Awards
Role of top real estate companies in South Carolina's real estate market
Top real estate companies in South Carolina do more than buy and sell—they build communities and fuel economic expansion. From master-planned communities in Greenville to Charleston's historic homes and beachfront developments in Myrtle Beach, these companies combine local acumen and market understanding. They also partner with government agencies to create sustainable development and intelligent urban planning.
By highlighting South Carolina's business-friendly environment and lifestyle, these firms attract national and international investors. Their expertise in zoning regulations, taxes, and market trends makes them trusted partners for buyers and developers across the state.
Factors driving the growth of top real estate companies in South Carolina’s real estate market
A number of key drivers are boosting the growth of leading performing real estate firms throughout the Palmetto State:
Population growth and migration
South Carolina is one of the top 5 states for inbound migration in the country, according to the 2024 United Van Lines National Movers Study. The state continues to draw professionals, retirees, and remote workers from the Northeast, Midwest, and West Coast.
Strong tourism and lifestyle economy
Cities like Charleston and Hilton Head are not only popular tourist destinations, but they are also top choices for vacation homes and short-term rentals. As a result, top agencies can expand into property management and investment sales.
Economic and infrastructure development
Significant state investments in infrastructure are boosting commercial real estate prospects and attracting corporate relocations.
Favorable tax and regulatory environment
Low rates of property tax and a business-friendly regulatory environment remain attractive to institutional investors and developers. Firms that adopt a growth platform for real estate can better position themselves to scale operations while maintaining compliance with local regulations. In a fast-moving environment, aligning marketing and sales efforts with evolving legal and data protection standards is essential for sustainable growth.
Affordability relative to national averages
While prices keep increasing, South Carolina's housing prices stay 15–20% under the national average—positioning it as a favorite among first-time homebuyers, and retirees looking for greater value.
Embracing technology: The role of innovation in changing South Carolina’s real estate landscape
Top real estate businesses in South Carolina rely on technology to stay on top and provide superior service for their clients.
Virtual tours and 3D walkthroughs
Virtual tours and drone videos are now standard tools for many firms. They’re a game-changer for out-of-state buyers looking to explore properties remotely.
AI-powered property valuations
Leading businesses use AI tools to help develop data-informed pricing. They make use of local changes, seasonal patterns, and the way buyers act to get more precise property valuations and give sellers trust in the outcome.
CRM and marketing automation
For companies aiming to build stronger relationships and grow faster, an investment in a CRM platform designed for real estate industry is a game-changer. It enables agents to track leads, automate follow-ups, and provide personalized communication at every point in the buyer's journey.
Mobile-first experiences
Most home searches now begin on mobile, so agencies focus on easy-to-use apps and mobile-friendly sites that let buyers browse listings, book appointments, and chat with agents instantly.
Smart home integration and green technology
As smart homes are on the rise, leading agencies collaborate with builders providing energy-efficient, automated, and networked properties—particularly in upscale communities.
Growth opportunities
The growing number of migrants, reasonably priced homes, and introduction of new technologies create opportunities for the real estate market in South Carolina. When companies use innovation and local expertise, they help shape the future of real estate in Palmetto State.
Disclaimer: Retyn does not promote or support any of the companies or services mentioned in the list. The data presented is compiled through online and market research and does not reflect our priorities in any manner.